Prof Patrick Jordan gave a fascinating talk at the Engineering Dept, on April 29th. In it, he discussed inlcusive design, and specifically “The Four Pleasures – Designing for Inclusive Emotional Engagment“.
But what is inclusive design?
Prof Roger Coleman at the Royal College of Art describes it like this:
Inclusive design is not a new genre of design, nor a separate specialism, but an approach to design in general and an element of business strategy that seeks to ensure that mainstream products, services and environments are accessible to the largest number of people.
Hmmm. Accessibility… usability… sound familiar?
Pat Jordan didn’t mention websites or anything like that once in his talk; it was all about products and consumers. But when you get down to it, the parallels are obvious – we are, after all, producing products that people consume, use, interact with, and so on.